LEGENDARY CLUB

You’re not here by accident.

WELCOME, WANDERER.

Step off the well-worn road. Pour something bold. Become who you were meant to be. Welcome to Legendary.
A free membership that gives you early access, rewards, and a path to becoming a Legend.

Begin Your Journey

YOUR PATH BEGINS HERE

Everyone walking through life is on their way to becoming something.

Here, you and the SFR family walk together on the path to Legendary. As you move through each Chapter, you unlock early access to limited releases, challenges, insider info, hidden rooms, and earn Staves, Keys, and Collectibles that can be redeemed on bottles or experiences.

Two people walking a dog on a path through a forest with 'Wanderer' text overlay.
Your First Step >
Person with a backpack facing a waterfall with 'EXPLORER' text overlay
Early Access Begins >
Person with a backpack and dog standing on a rock in a forest, with 'ADVENTURER' text overlay.
Challenges Unlocked >
Man in red shorts jumping from a waterfall with 'Rule Breaker' text below.
Rules Bend for You >
Person holding a smoke device with the word 'REBEL' in red and black tones.
Hidden Events Appear >
Premium Privileges >
The Full Experience >
For the Chosen Few.
HOW IT WORKS

Simple Steps. Delicious Whisky. Bold Adventure.

JOIN:
It’s free. Become a Wanderer in seconds.

EARN STAVES:
Buy bottles, complete challenges, visit partner bars, and bring friends.

LEVEL UP:
Each Chapter unlocks new perks and new access.

CLAIM REWARDS:
Discounts, artifacts, exclusive pours, and early access.

BECOME A LEGEND:
Finish the journey. Write your Unwritten Chapter.

Begin Your Journey

Access to the Rarest Pours We Make.

Three Small-Batch Releases a Year.

Some are gone in minutes. Some hide secrets. Only members get the first shot.

Wooden barrels with SFR Distillery labels stacked together
SFR Distillery bottle of 3-year-old whisky with a glass on a wooden surface.
Bartender pouring whisky into two dram glasses with a blurred background
COUNT ME IN
testimonials

Trusted by whisky lovers, collectors, and curious wanderers across Canada.

"My Go-To Canadian Whisky"

“I was first introduced to SFR Whisky during the LCBO strike and was genuinely impressed. Smooth, flavourful, and easy to enjoy. It’s become my go-to Canadian whisky.”

— Jeff Q., Legendary Club Member

"Worth Joining for This Alone"

“I joined the Legendary Club hoping for something unique, and the first limited release delivered. From the moment I opened the bottle, you could tell this was something different. I’m proud to have one of the original 80.”

— Garett M., Legendary Club Member

“One of the Original 80.”

“Being part of the Legendary Club paid off immediately. Getting access to one of only 80 bottles from the first limited release felt pretty special. The whisky itself was incredible, but knowing it was reserved just for members made it even better.”

— Martin Z., Legendary Club Member

“More Than a Membership.”

“The online Legendary Club makes it easy to stay connected with SFR. Early access, exclusive releases, and member-only perks all in one place. It actually feels like being part of something, not just another mailing list.”

— Rebecca T., Legendary Club Member

“Crafted with Purpose.”

“You can tell SFR isn’t chasing trends. Every bottle feels intentional. From the story behind it to the whisky in the glass, it’s the kind of brand you’re happy to support and proud to share.”

— Travis H., SFR Distillery Customer

You’re One of Us.

If you’ve read this far, you’re already one of us.

Come walk the path. Write a story worth telling. Become Legendary.

JOIN THE FAMILY

“Pssst. Legends get the best surprises.”